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Why Funders Love Partnerships: Proving Collaboration Through Your Metrics

August 22, 20254 min read

Nonprofits often focus on telling the story of what they alone accomplish. While it is important to highlight your organization’s unique contributions, funders increasingly want to see evidence of collaboration. They know that no single nonprofit can solve complex social problems by itself. Issues like poverty, education gaps, health disparities, and homelessness require multiple organizations working together. For this reason, partnerships have become a major selling point in grant proposals. But it is not enough to say, “We collaborate with others.” Funders want to see proof. The best way to provide that proof is through metrics that demonstrate the scope and strength of your partnerships.

Why partnerships matter to funders

Funders view partnerships as a way to stretch their dollars and increase impact. When organizations coordinate, they reduce duplication, share resources, and reach more people. A grantmaker investing in a collaborative effort can feel confident that their money is part of a larger, more efficient system. Partnerships also signal organizational maturity. If you are able to work effectively with others, it shows that your nonprofit is respected in the community and capable of being a team player. Collaboration reduces the risk that programs will fail because one organization is operating in isolation.

Common types of partnerships

Partnerships can take many forms, from informal agreements to formal contracts. Informal partnerships might include sharing space, exchanging referrals, or coordinating schedules to avoid overlap. Formal partnerships can include memoranda of understanding, joint programming, or coalition work. Some collaborations are highly structured, such as collective impact initiatives, where multiple organizations agree to shared goals and measures. Regardless of type, funders want to know the role you play and how those partnerships increase the reach and effectiveness of your work.

Metrics that show collaboration

One of the simplest ways to prove collaboration is to track the number of partner organizations you engage with. For example, “We worked with 12 community partners last year to deliver services.” This shows scale, but you can go further. Track the nature of the partnerships—did partners provide referrals, contribute volunteers, or share resources? You can also measure outcomes that depend on collaboration, such as the number of participants referred from one program to another or the amount of in-kind contributions received through partnerships. For example, “Through our partnership with the local health clinic, 45 of our clients received free medical screenings.”

Documenting formal agreements

If you have memoranda of understanding (MOUs) or contracts with partners, track how many are active and what they cover. This demonstrates to funders that your partnerships are not just aspirational but operational. Highlight joint initiatives where outcomes are shared. For example, “As part of our coalition with five local nonprofits, we collectively served 1,200 families and tracked outcomes using a shared data system.” Numbers like these show that your partnerships produce measurable results.

Qualitative evidence of collaboration

Not all collaboration is easy to quantify, but funders also appreciate qualitative evidence. Testimonials from partners about the value of working together can be powerful. Meeting minutes or reports from coalition activities can demonstrate engagement. Even simple case examples of how partnerships solved problems can help. For example, “When one of our participants faced housing instability, we coordinated with a partner shelter to provide emergency assistance, preventing program drop-out.” Combining quantitative and qualitative data creates a fuller picture of collaboration.

How to build stronger partnerships

If your partnership metrics are thin, it may be time to strengthen your collaborations. Start by mapping your community—what organizations serve the same population or address related issues? Reach out to explore opportunities for coordination. Begin with small, manageable collaborations like sharing referrals or hosting joint events. Over time, build toward formal agreements and joint programming. The stronger the partnership, the easier it will be to document and measure its impact.

Using partnership metrics in grant proposals

When writing proposals, be intentional about how you present your collaboration. Do not simply list your partners; describe how those relationships enhance your ability to deliver outcomes. Use metrics to back this up. For example, “Eighty percent of our participants were referred by one of our six partner agencies, demonstrating the strength of our referral network.” Or, “Our partnership with the local food bank provided $50,000 worth of in-kind food donations, reducing program costs by 30 percent.” These numbers prove that your partnerships are real and meaningful.

Conclusion

Partnerships are more than just good practice; they are a competitive advantage in today’s funding environment. Funders want to support organizations that work collaboratively to achieve bigger impact. By tracking and reporting partnership metrics—such as the number of partners, the nature of collaborations, and the outcomes produced—you can demonstrate that your nonprofit is not working in isolation but as part of a broader, more powerful network. Building these habits will strengthen your grant proposals, enhance your credibility, and ultimately help your community thrive.

If you’re not sure where to start, you don’t have to do it alone. Book a free consultation call today, and let’s talk about how to make your nonprofit fully grant-ready. Together, we can turn your data and stories into the kind of evidence funders can’t ignore.

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